About Us

We Built the Platform We Wished Existed.

We're not a lead vendor. We're a licensed Canadian brokerage that built its own lead gen, CRM, and sales infrastructure — then opened it to brokers like you.

100% Canadian Toronto, ON headquarters

20+ Partner Brokers (ON, BC, AB — and growing)

$1M+ Commissions Closed by our own team

Our Story

We Built This Because
Nobody Else Did

We started as brokers — closing policies, running our own campaigns, and living the same challenges you face every day.

See What We're Building How Dundas Life is using AI and technology to modernize life insurance in Canada — and why that matters for brokers.

Most lead companies were built by marketers who’ve never sat across from a client, handled underwriting, or had to follow up with a prospect who ghosted them.

We built Dundas Brokers because we lived that reality daily.

Our CEO Gregory Rozdeba started as a licensed broker, working the phones, buying Facebook leads, and closing 100s of policies. He spent 8+ years in the trenches — including a stint as Director of Sales at an insurtech startup.

The leads and technology brokers need already exists. It’s just locked behind big budgets. We changed that.

Today, Dundas Brokers provides the full infrastructure — pre-qualified leads, CRM, AI tools, and operational support — so you can focus on what you do best: helping Canadian families.

See How It Works →

Who We Are

A Team Built for Broker Success

We're not advisors-turned-marketers — we're brokers who built the marketing machine we always needed. Every decision we make is informed by real sales experience.

Gregory Rozdeba

Co-Founder & President

8+ years selling life insurance in Canada. Former Director of Sales at an insurtech that raised $7.6M. LLQP licensed, MDRT qualifier. Closed $1M+ in commissions before building the platform brokers use today.

LLQP Licensed MDRT B.Comm Finance

Martin Ochwat

Co-Founder & Director of Operations

Runs the engine that turns ad spend into exclusive broker leads. 2+ years in Silicon Valley tech, UWaterloo Mathematics & Finance, CFA Level I. Operationally obsessive — if the leads are flowing and the platform is fast, that's Martin.

CFA Level I B.Math Finance UWaterloo

Our Journey

From Brokerage to Platform

The milestones that shaped Dundas Brokers into what it is today.

Founded

Founded in Toronto

Greg and Martin start Dundas Life as a digital insurance brokerage — selling policies, building tech, and learning what actually works in Canadian insurance sales.

Growth Phase

$1M+ in Commissions Closed

The team reaches seven figures in closed commissions using its own lead generation system and quoting tools — proving the model works before offering it to others.

Expansion

Dundas Brokers Opens the Platform

The same lead generation, CRM tools, and operational infrastructure that powered Dundas Life gets opened to independent brokers across Canada. Dundas Brokers is born.

Today

20+ Brokers and Growing

Partner brokers in Ontario, BC, and Alberta use Dundas to fill their pipeline, close more business, and spend less time prospecting.

What Drives Us

Our Values

These aren't buzzwords on a wall. They're the operating principles behind every lead we generate, every tool we build, and every conversation we have with brokers.

Your Program, Your Way

Your program is built around your capacity, your province, and your sales style. A newer broker in Alberta needs something different than a veteran in Toronto — we plan for that.

Full Transparency

You see exactly how your leads are generated, what you're paying, and what's working. No black boxes. No hidden fees. No surprises. We volunteer the information other programs hide.

Built-In Systems

Power dialer, CRM, AI follow-up, SMS, email — all built in. Most programs give you a login page and call it a platform. Ours is the system we needed when we were the ones dialing.

Built for Canada

Every lead is a Canadian who requested a quote. Every tax rule, every carrier, every regulation is Canadian. We don't adapt a US model for this market — we built for this market from day one.

Why Us

Why Brokers Stay
And Keep Growing With Us

We've heard the horror stories — overpriced aged leads, shared prospects, zero support. Here's how we're different.

Your Leads. Only Yours.

Every lead is generated through our own campaigns and assigned exclusively to you. No racing three other brokers to the same number. We never resell leads to outside parties.

100%

Exclusive lead assignment

Full-Stack Technology

CRM, quoting tools, lead management, automated follow-ups — we give you the same tech stack that enterprise brokerages spend six figures building. It's all included.

No extra cost for platform tools

Proven, Repeatable Results

Our team has personally closed over $1M in commissions using the exact same programs you'll access. This isn't theory — it's a system refined over thousands of real conversations.

$1M+

Closed on this program

Ready to Grow Your Life
Insurance Business?

Book a call with our team today and see how Dundas Brokers can help you sell more, stress less, and build a business you're proud of.

Get Started →

No contracts. Commission-split only. If you don't earn, we don't earn.